TikTok Shop affiliate requirements in 2026

• “Have a minimum of 1,000 followers”
• “Be at least 18 years old”
• “Must be based in the United States”
• “Must pass the Creator Identity Verification process (Not applicable to Official Shop creators)”
• “After successful verification, Affiliate Creators with fewer than 5,000 followers are automatically enrolled in the Affiliate Creator Pilot Program for at least 30 days.”
• “During this program, your capabilities are limited.”

• “Affiliate creators are individual TikTok Shop creator accounts with access to the TikTok Shop Product Marketplace. You do not need a creator bind with a TikTok Shop.”
• “Affiliate Creators must:”
• “Self-apply to be a TikTok Shop creator.”
• “Have a minimum of 1,000 followers”

• “After successful verification, Affiliate Creators with fewer than 5,000 followers are automatically enrolled in the Affiliate Creator Pilot Program for at least 30 days.”

• “This policy applies to all creators based in the United States.”

Requirements for TikTok Shop Creators

• “Be at least 18 years old”
• “Must meet the respective follower requirements for each creator type”
• “Must not be a Government, Politician, or Political Party Account (GPPPA) as defined in this article”
• “Must be based in the United States”
• “Must comply with our:”

• TikTok Shop Content Policy
• TikTok Community Guidelines
• Creator Code of Conduct
• All other TikTok Shop policies

• “Must pass the Creator Identity Verification process (Not applicable to Official Shop creators)”
• “Must have no prior record of having e-commerce permissions revoked by TikTok Shop”
• “Must not be associated with accounts that have had e-commerce permissions revoked by TikTok Shop”
• “Affiliate creators who fail the identity check may not be granted TikTok Shop creator e-commerce permissions.”

• “You must confirm your age within 2 months of registration.”
• “You are given up to 15 attempts, depending on your chosen method of confirmation.”
• “In-app recognition: Up to 3 attempts”
• “Credit card authorization: Up to 6 attempts”
• “Uploading a real-time ID and selfie photo: Up to 6 attempts”

• “You may be asked to submit your personal identity information and provide identification documents to verify your eligibility after earning your first commission.”

• Your Full Name
• Date of birth
• Address

• “Front and back images of a valid government-issued identity document (up to 10 attempts), such as:”

• U.S. driver's license
• U.S. state-issued identity
• Passport (Personal details page only)

• “Identity verification may take a few minutes. Once verified, you can withdraw your commissions.”

• “After successful verification, Affiliate Creators with fewer than 5,000 followers are automatically enrolled in the Affiliate Creator Pilot Program for at least 30 days.”

Program Restrictions

• “During this program, your capabilities are limited. For example, you will have:”
• “Access only to products with a Shop Performance Score (a metric measuring seller reliability) of 95% or higher”
• “A posting limit of up to 3 shoppable product videos per day and 3 shoppable LIVEs per week”
• “No eligibility to join campaigns”

Extended Pilot Creator Restrictions

• “In some cases TikTok Shop may, at its discretion, designate you as an Extended Pilot Creator.”

An Extended Pilot Creator “may have:”

• “A posting limit of up to 3 shoppable product videos per week”
• “A posting limit of up to 1 shoppable LIVE per week”
• “Access only to products with a Shop Performance Score of 95% or higher”
• “No eligibility to join campaigns”

Graduation Requirements

• “To graduate from the program and remove ALL pilot program limitations, creators must:”
• “Reach at least 5,000 followers; and”
• “Remain in the program for at least 30 days”

Early Restriction Unlock Eligibility

• “If a creator does not reach 5,000 followers within 30 days, they may still, at TikTok Shop’s discretion, become eligible for early removal of certain restrictions by:”
• “Passing the probation quiz (a test on platform policies)”
• “Reaching at least 176 Creator Health Rating points (a score reflecting your account's compliance with policies)”
• “Meeting at least one of the following requirements:”
• “Publish 6 or more shoppable videos, each at least 8 seconds long”
• “Promote TikTok Shop products in at least 1 LIVE video that is at least 5 minutes long”
• “Generate 10 orders through shoppable content”

• “There are 3 creator types: Official Accounts, Marketing Accounts, and Affiliates.”
• “There is no minimum follower requirement to bind as an Official or Marketing Account, though creators are still required to pass platform compliance checks.”
• “You may become a TikTok Shop creator by applying through TikTok Shop or accepting a Creator Bind (an official partnership linking a creator to a seller's shop) invitation from a TikTok Shop seller.”

Marketing Creators

• “Marketing Creators are creator accounts that are bound to a seller account through a marketing creator bind. Marketing Creators can promote products from the bound TikTok Shop and also have access to the TikTok Shop Product Marketplace.”
• “Marketing Creators must:”
• “Be invited to a marketing creator bind by a TikTok Shop”

Official Shop Creators

• “Official Shop Creators can only promote products from the bound TikTok Shop. They do not have access to the Affiliate Product Marketplace. These creators do not have a minimum follower count criteria to be bound to a TikTok Shop.”

The pilot program for creators bound to a seller

• “newly onboarded Official Creator and Marketing Creator may automatically enter the Early-Stage Pilot Program for at least 30 days”
• “A posting limit of up to 3 e-commerce videos per day”

To graduate from that program

• “Be bound to the program for at least 30 days.”
• “Reach at least 1,000 followers”
• “Pass TikTok Shop’s compliance and security evaluations”

Posting Limits for Shoppable Content (US)

• “Effective from May 11, 2026, TikTok Shop will introduce daily posting limits for shoppable content for all US merchants and creators.”
• “Creators and merchants may post:”
• “Up to 30 shoppable short videos per day”
• “Up to 60 shoppable photo posts per day”